📁 PORTFOLIOSavannah Anatoli McAnally📍 Los Angeles, CA
FreelanceDesign DirectorNetwork:
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OLLY Body Care



FULL CASE STUDY COMING SOON

Creative direction for OLLY Body Care, the brand’s first category launch beyond vitamins & supplements. 

The work included building a scalable packaging design system and brand identity for the new category, alongside leading a 360° launch campaign with a cohesive omnichannel presence across ecommerce, social, web, and visual merchandising.

VP of Creative: Elise Crevier
Creative Direction: Savannah McAnally
Design: Morgan Wren, Yoona Bae, Savannah McAnally
Copy: Shira Karsen, Chris Ku
Photography: Dan Saelinger, Jonny Marlow